Rich Wand
Experienced designer and design leader with 20+ years creating products and services that deliver real impact - for users and the business. I help organisations grow by creating digital propositions, improving experiences, and strengthening the operations that support them. Equally comfortable setting strategy and direction, mentoring teams, or rolling up my sleeves and getting hands-on.
Driven by curiosity and purpose
I’m driven by a genuine curiosity about people – what they need, how they behave, and what motivates them. I put that understanding at the heart of my work, using it to shape products and services that solve real problems and create real value – for both the business and its customers.
I love creating new experiences and propositions that improve, transform or reimagine how things work. Over the years, I’ve worked across a wide mix of challenges, giving me a solid grounding in what it takes to make meaningful change – whether that’s building something from scratch or improving what’s already there.
Inspiring and empowering others
I’ve led, grown, and mentored design teams into confident, capable groups of thinkers, makers, and collaborators.
I create a culture where creativity and experimentation thrive – where teams feel empowered to generate ideas, test them fast, and learn even faster. Through hands-on sprints, rapid prototyping, and open collaboration, we move quickly from idea to impact.
I love a good idea – but only when it’s out in the world, in the hands of your customers.
What I bring
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A blend of design strategy, product and service design, UX, and leadership experience
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A big-picture mindset, without losing sight of the small but important details
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Energy, creativity, and a collaborative way of working
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Clear communication that helps ideas land and decisions stick
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A focus on outcomes – making sure good thinking leads to real-world results
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Empathy-driven design that’s inclusive, thoughtful, and human
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A passion for helping others grow, develop, and do their best work
